The program was developed with co-creator Marion Bevington, to answer the 2 main WHY questions: 
 1) WHY are you here, what is your purpose and your reason to be on the planet right now? 
 
There are 5 different types of people on the planet: 
 1) The Initiator 2) The Architect 3) The Specialist 4) The Builder 5) The Neighbour 
 When you know which style you are, not only will you know why you are here, you also know what your strategy in life should be.  This helps you to say yes to the right opportunities and no to the ones that don’t serve you (without feeling guilty). 
 2) WHY are you where you are right now? What works well and what needs to change, so that you can live your life full of happiness and joy​

 

 

 

 
“Having Cheryl as a Mentor is one-part Alice In Wonderland, one-part Magic Carpet Ride, one-part trekking in the alps. I've had almost a year of mentoring by Cheryl Chapman now and here’s what it's done for me: Transitioned my business from Consulting with b2b tech clients in corporate to being able to serve a market that I am truly inspired by completely online. Altered my perspective about what's possible, why I get in my own way, and why it is not always for the reasons I think it is. Made me brave. Courageous. Committed to being action for myself first, for those I serve second and to honour Cheryl Chapman and her investment of time, energy and work in me, third. Cheryl's approach is a beautiful elixir of loving ear pulls to get you off your backside and into the gym where you both know you're supposed to be, anyway. What I appreciate most is her ability to make you feel like the WHYSEST woman in the world, whilst she completely knocks you for six and pulls you back up, she then points you in the direction you're meant to be in. To work with Cheryl is to have the world’s greatest coach, in your corner, focused on resolving how you (and her) will manoeuvre what's coming 2 months down the road, whilst you are completely focused on getting this week's tasks done in preparation for next week. 
 If I could tell Cheryl Chapman one thing. One thing only. I would tell her that because she did... women everywhere, came out of hiding, and demanded more of themselves out of respect for themselves, and respect for Cheryl Chapman.”

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Shannon Eastman Teach a Brand to Fish,  The School for Conscious Entrepreneurs   

 “CC ...Cheryl Chapman = Change Catalyst... this lady starts a Fire within that can set the World Ablaze with her Insight, her Wisdom and her Wit, EXTRA-ORDINARY...Exceptional, Enlightened, Enigmatic, Empowering, Empathetic, Entertaining...expect Exponential Results ...!”

Michele Vorster, Cape Town 
 
“Cheryl Chapman walks her talk, is sassy but sensitive, a "real" woman who shares her passion for a lifestyle where women can be free to live, love, and laugh every day”

Gill Barham  
 
“Cheryl pushes  you  way  out of  your  comfort  zone  to a place you don't believe would be remotely comfortable  until you  arrive!” 
 Lisa Forenis